Binance has unveiled its 19th HODLer Airdrop initiative featuring Haedal Protocol (HAEDAL), a liquid staking solution built on the Sui blockchain. The exchange will distribute 195 million HAEDAL tokens to users who participated in BNB Simple Earn products between May 10-13, 2025, with trading set to commence on May 21 against five major trading pairs.
The airdrop follows Haedal Protocol’s initial listing on Binance Alpha in April 2025, where early adopters received 356 HAEDAL tokens through an Alpha Points-based distribution. This dual-phase launch strategy demonstrates Binance’s commitment to gradual token distribution across different user segments.
Eligible participants will find HAEDAL tokens in their Spot accounts at least one hour before trading begins. The token’s dual-chain architecture on Sui and BNB Chain positions it as a cross-platform DeFi solution for staking derivatives.
Binance HODLer Airdrop Mechanics
Binance’s HODLer program continues to evolve, with HAEDAL marking the second airdrop in May 2025 following Nexpace’s (NXPC) distribution. The platform uses a retroactive eligibility window system where users must lock assets during specific periods:
- Flexible/Locked Simple Earn subscriptions
- On-chain yield farming through Binance Earn
- Minimum 0.1 BNB equivalent holdings
This approach rewards long-term holders rather than short-term speculators, aligning with Binance’s staking-oriented ecosystem strategy. The exchange has distributed over $380 million worth of tokens through similar programs since 2023.
Haedal Protocol’s Technical Architecture
As a Sui-based liquid staking protocol, Haedal enables users to mint derivative tokens representing staked assets. Key features include:
Parameter | Detail |
---|---|
Total Supply | 1 billion HAEDAL |
Initial Circulation | 19.5% (195 million) |
Blockchains | Sui & BNB Chain |
Use Cases | Staking derivatives, governance, fee payments |
The protocol’s cross-chain design allows seamless asset transfers between Sui’s high-throughput environment and BNB Chain’s established DeFi ecosystem. Developers can integrate Haedal’s staking derivatives into lending protocols and DEXs through standardized APIs.
Market Impact and Future Developments
Haedal’s listing coincides with increased institutional interest in liquid staking solutions, as noted in CoinDesk’s Q2 2025 DeFi report. The protocol faces competition from established players like Lido and Rocket Pool, but its Sui-native architecture offers technical differentiation through Move language smart contracts.
Analysts predict the airdrop could temporarily increase BNB’s staking ratio by 12-15% based on previous HODLer campaign patterns. However, some community members express concerns about inflationary tokenomics given HAEDAL’s 1 billion total supply.
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The HAEDAL listing reinforces Binance’s position as the leading launchpad for new DeFi primitives, capturing 38% of all liquid staking token launches in 2025 according to The Block Research. Market observers will watch HAEDAL’s trading volume against USDT and BNB pairs as indicators of retail versus institutional demand.