Nasdaq-listed Indonesian fintech firm DigiAsia Corp (FAAS) has unveiled plans to raise $100 million to establish a Bitcoin treasury reserve, sparking a 91% stock surge on Monday. The company will allocate 50% of future net profits to Bitcoin acquisitions and explore crypto yield strategies through regulated partners.
The Jakarta-based firm saw its shares close at $0.3553 following the announcement before experiencing a 23.47% after-hours correction. DigiAsia reported $101 million revenue in 2024, with 24% growth projected for 2025, while committing to Bitcoin as a core treasury asset.
DigiAsia’s Strategic Bitcoin Allocation
DigiAsia’s board-approved strategy includes two parallel approaches: 50% net profit allocation and a $100 million capital raise specifically for Bitcoin acquisition. The company is evaluating convertible notes and crypto-linked financial instruments to fund this initiative, as reported by The Block.
The fintech firm plans to implement institutional-grade custody solutions and yield-generation strategies including:
| Strategy | Implementation Partner | Target Yield |
|---|---|---|
| BTC Lending | Regulated Institutions | 4-8% APY |
| Staking Derivatives | TBA | 3-5% APY |
| Structured Products | Investment Banks | 7-12% APY |
Bitcoin’s Growing Corporate Adoption
DigiAsia joins MicroStrategy and Tesla in holding Bitcoin on corporate balance sheets, though with distinct operational differences. Unlike these tech-focused companies, DigiAsia plans to integrate Bitcoin into its fintech-as-a-service (FaaS) platform serving emerging markets.
Key differentiators in DigiAsia’s approach include:
- Direct allocation of operating profits rather than cash reserves
- Focus on yield generation vs pure HODL strategy
- Integration with payment infrastructure in Southeast Asia
Market Impact and Investor Reactions
The FAAS stock surge reflects growing investor appetite for crypto-correlated equities, despite Bitcoin’s recent price volatility. DigiAsia’s move comes as institutional Bitcoin holdings reach new highs, with corporate treasuries now controlling 3.2% of circulating supply according to CoinShares data.
Analysts note the 23.47% after-hours pullback suggests mixed reactions to DigiAsia’s aggressive crypto strategy. However, the company’s 36% YoY revenue growth and established position in Indonesian digital payments provides fundamental support for its ambitious plans.
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The cryptocurrency market continues seeing traditional finance integration, with DigiAsia’s $100 million commitment signaling growing Asian institutional participation. As public companies now hold over $110 billion in Bitcoin collectively, such treasury strategies are becoming normalized financial instruments rather than speculative bets.




