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Japan’s Metaplanet Launches $5.4B Raise to Expand Bitcoin Holdings

by | June 7, 2025 - 0:40

Japanese investment firm Metaplanet has unveiled a ¥770.9 billion ($5.4 billion) equity raise to acquire 210,000 Bitcoin – representing 1% of the cryptocurrency’s total supply – by 2027, according to a Tech in Asia report. This marks Asia’s largest-ever Bitcoin-focused capital raise and accelerates the company’s transformation into a crypto-focused treasury vehicle.

The Tokyo-listed firm, which originally operated budget hotels before pivoting to Bitcoin accumulation in early 2025, plans to issue 555 million shares through moving strike warrants – equivalent to 92.4% of its existing shares outstanding. Evolution Japan Securities will manage the phased share release over 6-10 months to prevent market disruption.

Metaplanet’s “555 Million Plan” builds on its successful “210 Million Plan” that raised $650 million in Q2 2025. The new capital injection will fund Bitcoin purchases through 2027, with interim targets of 30,000 BTC by end-2025 and 100,000 BTC by 2026.

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The $5.4B Bitcoin Acquisition Strategy

Metaplanet’s structured approach includes three key elements:

  • Immediate purchase of 15,000 BTC using initial proceeds
  • Quarterly acquisitions tied to market conditions
  • Strategic partnerships with Japanese crypto exchanges for liquidity

CEO Simon Gerovich emphasized the plan’s “anti-fragile” design in a company statement: “Our staggered acquisition model lets us accumulate during price dips while maintaining firepower for strategic opportunities”.

Corporate Bitcoin Arms Race Intensifies

The move positions Metaplanet as MicroStrategy’s closest competitor in corporate Bitcoin holdings:

Metric Metaplanet (Target) MicroStrategy (Current)
BTC Holdings 210,000 214,400
USD Value $14.7B* $15B*
Acquisition Timeline 2025-2027 2020-2024

*Assuming $70,000/BTC price

Market Impact and Industry Response

The announcement triggered immediate reactions across financial markets:

  • Bitcoin price surged 2.4% in Asian trading hours
  • Metaplanet shares (TYO: 3350) jumped 14% pre-market
  • Rival firms announced emergency board meetings

Analysts at Nomura Securities note this could pressure the Bank of Japan to clarify its crypto regulatory stance, while Goldman Sachs updated its corporate treasury advisory guidelines to include Bitcoin allocation scenarios.

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The scale of Metaplanet’s move suggests a tipping point in institutional crypto adoption. As traditional finance giants face pressure to respond, Bitcoin’s role as a corporate treasury asset appears increasingly normalized – though volatility risks remain for late adopters.

Moving Strike Warrants
Japanese financial instruments allowing companies to issue equity at variable prices based on market conditions, often used for large capital raises.
Bitcoin Treasury
A corporate strategy of holding Bitcoin as a reserve asset instead of cash, popularized by MicroStrategy in 2020.
Equity Raise
The process of generating capital through issuing new company shares to investors.

This article is for informational purposes only and does not constitute financial advice. Please conduct your own research before making any investment decisions.

Feel free to "borrow" this article — just don’t forget to link back to the original.

Dean J. Driessen

Dean J. Driessen

Editor-in-Chief / Coin Push Dean is a crypto enthusiast based in Amsterdam, where he follows every twist and turn in the world of cryptocurrencies and Web3.

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